Braze integration that reaches the systems other tools can't.
Connect Braze to every system + workflow your engagement stack runs on. Turn Canvas Flow, Currents + cross-channel data into real-time operational intelligence + AI-ready insight.
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Live demo · Claude querying Braze + ops via Rayven MCP
Trusted by 240+ teams across Australia + globally
Braze is brilliant at what it does. Useless at everything else your data needs to touch.
Canvases fire on SDK events, missing warehouse + revenue context. The Currents stream lands in a lake nobody joins to revenue. Finance ties engagement revenue to cost by hand. AI projects stall on Braze REST rate tiers at scale.
The integration tool you've already tried probably can't fix it.
SaaS-to-SaaS. Useful, until it isn't.
Connectors for Braze, Slack + a thousand other SaaS apps. Cheap + fast for the easy half of integration. Where they hit a wall:
- Product analytics + event pipelines feeding Canvas triggers beyond native SDK events
- Data warehouses receiving the Currents stream for unified analytics + scoring
- ERP + finance reconciling engagement-driven revenue against cost
- CRM + customer success driving onboarding + retention Canvases
- AI agents needing live Canvas, Catalog + Currents state across channels
CRM, data, content, audiences + AI. One platform.
The integration platform built for what other tools can't (or won't) reach - plus an AI data fabric, MCP server + app builder layered on top. Australian-priced.
- Braze + every CRM, data warehouse + product analytics system
- CRM, data warehouse, product analytics, ad platforms + custom-built connectors.
- Files, legacy SQL, FTP + custom-built connectors
- Real-time bidirectional sync, tier-aware + rate-limit-safe
- AI Data Fabric, MCP, automation + custom apps included
Braze + Rayven: AI, automation + tools that reach every system you run.
5 examples of what Rayven customers run on Braze + integrated systems. Built in weeks, not months.
Canvas triggers on real product events
User attributes + product events stream into Braze via the REST + SDK endpoints. Canvas Flow journeys trigger on real product behaviour across mobile, web, email, push + in-app - not just app opens.
Currents joined to revenue
The Braze Currents event stream lands in your warehouse + joins to orders, cost + CRM. Engagement events become analysable against revenue, not an unjoined lake.
Engagement revenue reconciled to cost
Engagement-driven conversions reconcile against cost in NetSuite ERP or Oracle ERP. Marketing reports profit contribution by Canvas, not just send counts.
Onboarding + retention Canvases
Account stage, health + renewal dates from Salesforce drive onboarding + retention Canvases in Braze. Lifecycle continues on live success state across every channel.
Cross-channel state, AI-ready
Every Canvas, Catalog + Currents event streams into Rayven's data fabric. AI agents refine send-time, predict churn + recommend channel mix on live data across regions.
Integration is the start with Rayven.
Here's what comes with it.
Rayven isn't just a Braze connector. It's the operational software platform underneath - so once Braze is connected, four more capabilities come online by default.
AI-ready data layer (AI Data Fabric)
Braze data joined with ERP, IoT + legacy - contextualised, unified + structured so AI models, agents + tools can use it without ETL prep work.
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Live AI access (Rayven MCP)
Claude, ChatGPT + Gemini get live, governed access to Braze + every other connected system. Your AI stops guessing - cites real Braze records + numbers.
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Automation + AI agents
Workflows + AI agents act on Braze data without human intervention - escalate at-risk accounts, trigger operational work, auto-update forecasts, draft customer comms.
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Custom apps + portals
Unified customer portals, ops dashboards, mobile field apps, partner portals - built on top of integrated Braze data. No separate BI tool, no separate dev stack.
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All on top of your existing stack. No rip + replace. Braze stays Braze. Rayven works on what you've already built. Specifically tuned for Braze Currents-to-warehouse modelling + REST rate-tier handling at scale.
Rayven is a five-layer platform ALL your integrations + much more
can run on.
Integration is one layer of Rayven. Data, execution, presentation + governance are the other four - all delivered as one platform on one commercial.
Pick the right tool for your stack.
Braze integration looks different at every scale. Honest comparison of the four common paths - Rayven only wins on some of them.
The integration is the easy bit.
The platform + team behind it is the difference.
Platform + team. One commercial.
Not five vendors stitched together. Rayven is the platform AND the Australia-based expert team that scopes, builds + supports it. One commercial. No licence stacking, no finger-pointing.
Built for Braze's Currents + Canvas Flow model.
Rayven handles Braze's REST rate tiers, Currents-to-warehouse modelling + Catalog + attribute reconciliation natively. REST API + SDK endpoints + the Currents event stream drive real-time sync of Canvas Flow state, Catalogs + engagement events into product, ERP + AI without leaving Currents unjoined.
We stay after go-live.
No handoff. No disappearing. Rayven is a long-term partner when your Braze evolves, your stack changes, or you push further. 24/7 support. Same team, same platform, same commercial.
Hosted your way, where you need.
Deploy as cloud, private cloud + on-premise - in Australia, the US, the UK, or anywhere else your Braze data needs to live. Your residency, your rules, your local compliance environment.
The questions Braze admins, RevOps + IT ask first.
If you're evaluating Rayven for Braze integration, these are the things worth knowing before booking a call.
The 30-minute call covers
- Your Braze + connected stack today
- What's reachable + which systems to bring in first
- Live walkthrough of Rayven against your scenario
- Time, scope + delivery estimate
- Honest read on whether Rayven's the right fit
What is Braze integration?
Braze integration connects Braze's Canvas Flow journeys, Currents stream + Catalogs to the rest of your engagement stack - product analytics, data warehouse, CRM, ERP + AI - so the journey is visible everywhere it matters. Rayven delivers it as part of an AI data fabric.
How does Rayven connect Braze to other systems?
Rayven uses Braze's REST API + SDK endpoints + the Currents event stream for real-time bidirectional sync. Users, attributes, custom events, Canvas Flow state, Catalogs + Currents events flow as first-class integration events. See the Rayven Platform for how integration + data layers fit together.
What systems can Rayven connect Braze to?
Rayven connects Braze to 1,228+ systems including product-analytics + event pipelines, data warehouses, Salesforce, NetSuite ERP, Oracle ERP + customer success tools - alongside sibling MA tools like Iterable.
How long does Braze integration take with Rayven?
Most Braze integrations go live in 2-12 weeks. A single Braze-to-warehouse (Currents) or Braze-to-product-analytics flow runs in 2-3 weeks; a full cross-channel + AI fabric across product, CRM + finance runs 6-12 weeks. Choose DIY, done-for-you or hybrid delivery.
Does Braze have a native API? Why does Rayven add value on top?
Yes - Braze ships a REST API, SDK endpoints + the Currents event stream. Rayven adds value because production sync needs more than a connector: REST rate-tier handling at scale, Currents-to-warehouse modelling, Catalog + attribute reconciliation + the AI/agent + warehouse layers on top. It also bridges sibling tools like Iterable. Read more in how Rayven works.
What are the most common Braze integration use cases?
Top use cases are Canvas triggers on product events, Currents joined to revenue, engagement-revenue reconciliation, onboarding + retention Canvases + AI on cross-channel state. See the automations above for specifics.
What are the technical specifics of Braze integration with Rayven?
Rayven uses Braze's REST API + SDK endpoints + the Currents event-export stream via API-key authentication for real-time bidirectional sync. REST rate tiers that bite at scale are managed natively through batching, queuing + back-pressure so high-volume sends + attribute updates never throttle out. Users, attributes, custom events, Canvas Flow state, Catalogs + the Currents stream are preserved with field-level mapping into product analytics, data warehouse, CRM, ERP + AI targets. The Currents stream is modelled into the warehouse + joined to orders, cost + CRM via Rayven's customer-master layer, so engagement events analyse against revenue. Catalogs + attributes reconcile cleanly, and Canvas triggers route through Rayven without duplicate runs. Webhook + Currents events drive sub-minute propagation; bulk loads use paginated reads. Validated against Braze's standard + enterprise workspaces with consent + channel-suppression state preserved.
Braze + AI integration.
In weeks, not months.
Book a 30-minute call. Walk away with a tailored plan - what's reachable, what to bring in first, time + scope.